Finding Long Tail Keywords for New Business Ideas

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How to Find Keywords for Long Tail New Business Ideas

Couldn't resist this X-Files image as we are on our quest for finding not just keywords, but quality content you can repurpose and republish. (Hey - I only count three hands - Mulder?!?)

I've talked about using Google Alerts and piping these to Google Reader for the content you want to find. And also how to use RankTracker to find the Long-Tail keywords for your selected niches (or vice-versa).

Now, I've additionally said in several places how you take your long-tail keywords and then start moving up the food chain toward shorter keyword phrases. When you rank for related niches, the common words in these phrases get you accumulative link love.

OK - I just found out today how to use Google to not only find you niche-related content, but to help you search within that existing content for other keywords.

What happened was - I've had a number of RSS feeds accumulating in my Google Reader (I don't really have time to view them all or even keep up - another organizing point, perhaps). And I just got into checking out a new niche, which I didn't have a Google Alert set up for.

(What's interesting is that - as you might know from my other blogs - I've mostly been aggregating self improvement articles and stuff in my Google Reader, nothing much to do with business or this latest small niche.)

I just put in a main keyword into Google Reader and searched it - voila! More articles and posts than I could even digest simply. But they "shouldn't have been there"?

What does this mean? Two things:

1. Like a Venn diagram, you'll have intersections on your keywords. Accumulate a bunch of feeds having to do with self improvement and some of these will also touch on telemarketing. People who post about self improvement also might grouse about phone scams.
   
   
2. Secondly, you need to set your aggregators for the Short Head keywords - the ones with good KEI, but ones you aren't going to target directly. Like "business" or "marketing" or "books" - you might be working on "small business marketing books" but not those others. Your aggregators pull in all these data and store it on Google's servers. Now you then just go and start searching on your own reader for the really long-tail, very profitable KEI search terms. (And no, you never mess with keywords that don't have good KEI - life is too short.)
   

The great part is that searching your Google Reader is much faster than Google Search. And the base it's using is much smaller and already pre-digested.

Means you have more time to concentrate on creating more content for your chosen niche.

Thought you'd like that idea.

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Got any better way to do this - or another application? Let me know...

How telemarketer scams get traction - ripoff report - preying on the naive...

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Who Internet Scams Prey on and how... Ripoff Report

I was looking up a triage of messy telemarketer scammers I had run into:
Bidfuel.com, InternetIncomeSolutions.biz, and BrightBuilders.com

Looking these up on various SEO tools gave an interesting result. The first two weren't optimized even slightly for any niche and didn't even utilize basic SEO tactics. Yet they sold "Internet training" - specifically, "Ebay business starter" (which according to WordTracker, no one searches for).

BrightBuilders was the best of the lot in this regard.

However, when I looked for incoming links, they had between 0 and 4. I've got a single page with nothing on it, but it's linked over 768 times within a couple of months of getting the domain!

Now - it gets thicker. Looking these up on quantcast.com, the other shoe drops.

The people who go to there site are 1) Decent income, no education. 2) Are continually returning visitors - meaning they were sold a subscription.

So despite how bad they are in terms of reputation (there are ripoff reports and scam alerts in the top five for all three) - the people who buy their stuff don't know enough to look them up first. (Or, in my case, fell for the sales pitch and didn't bother to google them.)

And there you have it. Not everyone who is on the Internet even cares if someone does more than look over their site casually. That site isn't designed to sell anyone anything They aren't there to get visitors. In two of the three examples, they are simply there as a login site for other traffic.

If you do research these guys, you'll find that they are really some extremely bad-intentioned telemarketers who prey on the naive - and cover their tracks pretty well. But if they were really in business for real, they'd "eat their own dog food", meaning apply what they teach.

Caveat Emptor.

PS. Why do I link to them with these keywords? Because maybe if we all link to them with terms like "Internet Scam" and "Ripoff Report", they'll start getting that link reputation. Certainly they have no defense against it. At least its something.

Telemarketing Scam: Money Back - How to get it..

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How to get your money back from a telemarketing scam.

If you've been the victim of high-pressure, smooth-talking telemarketers - but aren't getting your full money refunded - here's a simple way to get all your money back - complain to every government agency you can find. That might include elected officials in your state and the state that company is physically located in. That's the secret - they are physically located somewhere. And their owners exist and have physical addresses. Those addresses have government agencies who monitor deceptive practices. So: complain like hell to every agency you can find, not just the BBB.

repsaver.com : "I came upon this website and read what Debbie wrote. It works it really works. Complain to EVERY agency out there. I was in complete shock. I received all my money back in FULL. I was about to give up. My bank did not want to help me. They said since I paid with my debit card that they could not do anything. (Chase) When I read Debbie's complaint about the company I decided to use her information and run with it. I wrote to the FCC, all the local and state agencies. I filed 3 complaints in the state where the company is from too (Utah). The BBB was absolutely NO HELP!!! It's going to be a lot of faxing, calling and writing but ALL well worth it. I got a letter in the mail from PCS apologizing for the misunderstanding 2 weeks from the start of my complaint frenzy. They have FULLY refunded my money. The letter I received had one catch. I would have to stop filing complaints about them to state agencies."

This just goes to show you that the "squeaky wheel" does indeed get the grease.