Tuesday, December 16, 2008

Selling ideas to someone who will buy them.

(photo credit: Thirteenstrings)
How ideas can be sold - wait-a-minute, aren't these free to begin with?

Yes, but not everyone gets them. And your ideas are peculiarly yours - unless you are like Edison, who invented the light bulb at the exact same time as some Russian (almost to the day).
Seth's Blog: Selling ideas to a big company: "So... if you want to be in the business of selling ideas to industry (as opposed to getting that once-in-a-lifetime idea off your chest and cashing out), the thing to do is find an industry, one where you are likely to be trusted, one where you have a sense that they understand how to buy ideas. Invest in that industry, spend time, speak at trade shows, earn your right to credibility. Then, over time, day by day, you'll have the ability to bring them profitable ideas.

Side note: the more complicated your idea is, the better off you are patenting it. Dean Kamen made his fortune patenting wheelchairs and other devices that you and I could never hope to build. On the other hand, if your idea is simple enough to dream up in a week, the only way you're going to protect it is to build it, fast and well"

The other approach is to retrain your mind so that you can get so many ideas you can give away most of them and still make a profit.

No comments: