Thursday, July 24, 2008

eBay and auctions are your fastest entry to ecommerce

How and why eBay and auctions are your fastest entry to ecommerce

This article by WorldWide Brands founder Chris Malta, tell the succinct story of how and why getting into ecommerce via auctions makes economic sense:

How to Build an E-Biz on a Budget: - The Product Sourcing Newsletter, by Worldwide Brands:

"Easy Entry

If you’re considering coming online, but know nothing about eCommerce and can’t afford to lose any money, Fennell shares several tips to help alleviate the stress in your transition into online sales:

• Consider starting out with a storefront on a reputable selling venue, such as Yahoo! or eBay. They’re easy to set up, even without a proficiency in coding. You can easily get started selling without hiring a web designer, programmer, or SEO consultant – much more easily than with an independent web site.

• Drop shipping is an ideal product sourcing model when you begin retailing online. Whenever your customers place their orders with you, you turn around and place those orders with your drop ship supplier. Your supplier then sends those products from their warehouse directly to your customers’ homes. You only pay your drop shipper when your customers pay you, so you don’t have to invest money you don’t have into inventory that might not sell.

• You may not have a great deal of money to spend on search engine optimization, but you can still do well in the natural rankings if you concentrate on giving the search engines what they really want: original, quality content. New E-Biz owners often make the mistake of posting"

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